World Journal of Management Science and Technology is an international, peer-reviewed open access journal dedicated to advancing research the field of management science and technology. The journal provides a rapid publication process to ensure wide dissemination of high-quality articles to scientists, professionals, and interested individuals worldwide. Our goal is to serve as an efficient, reliable, and trusted platform for scholars and readers, publishing cutting-edge research in the field.
Abstract: The Ship Express application effectively addresses the limitations and inconveniences of transporting and purchasing products through the AliExpress app. However, with the rapid growth of online shopping, competition in the mobile transportation app sector where Ship Faster operates is becoming increasingly intense. To enhance consumer satisfaction and strengthen the market competitiveness of the Ship Faster application, this study focuses on the services and features of the app, analyzing the impact on consumers' online shopping behavior. The goal is to identify the most effective services and features that provide users with a more user-friendly experience. Through a questionnaire survey and Kano model analysis, this research examines consumers' attitudes towards different functionalities and attributes, assisting Ship Faster in determining the most effective services and features. The analysis reveals that implementing last-mile delivery tracking, utilizing social media, enhancing image search functionality, and improving free shipping and cash-on-delivery services are key factors. In response to these effective application features, this study proposes targeted measures to improve the design of the Ship Faster application. These include establishing a cargo tracking system with historical data collection and analysis, executing precise and effective advertising on social media, offering vouchers to customers who purchase in large quantities, etc. These strategies are expected to effectively enhance consumer satisfaction and strengthen the market competitiveness of the Ship Faster application.Abstract: The Ship Express application effectively addresses the limitations and inconveniences of transporting and purchasing products through the AliExpress app. However, with the rapid growth of online shopping, competition in the mobile transportation app sector where Ship Faster operates is becoming increasingly intense. To enhance consumer satisfaction...Learn More
Abstract: The rapid development of Artificial Intelligence (AI) is reshaping organizational management practices, bringing new opportunities and challenges to corporate human resource management. This article delves into the potential opportunities AI presents in the areas of recruitment, training, and motivation within human resource management. These are specifically manifested in improving recruitment efficiency and accuracy, optimizing employee training and development, and personalized employee performance management, leading to a fairer and more efficient employee assessment system. However, in the process of integrating AI with human resources, organizations also face a series of transformative challenges. These mainly involve hard challenges related to shifts in models and technological foundations, such as the disruption of traditional management concepts and models, skill gaps, and the need for retraining. There are also soft challenges related to compliance considerations. Based on these findings, we propose three strategies for AI-empowered human resource management aimed at helping organizations better adapt to the changes brought by AI and fully leverage its potential. These strategies are: innovating management concepts to develop human resource strategic planning, strengthening data privacy protection and algorithm transparency, and enhancing employee training to improve AI literacy among employees. The implementation of these strategies is expected to enhance employee understanding, trust, and adoption of AI technology, which in turn will optimize human resource management processes, increase organizational efficiency, and confer a competitive advantage to organizations in the AI era.Abstract: The rapid development of Artificial Intelligence (AI) is reshaping organizational management practices, bringing new opportunities and challenges to corporate human resource management. This article delves into the potential opportunities AI presents in the areas of recruitment, training, and motivation within human resource management. These are s...Learn More
