1. School of Economics and Management, Harbin Normal University, Harbin 150025, China
2. School of Business Administration, South China University of Technology, Guangzhou 510640, China
| Abstract: | The rapid development of Artificial Intelligence (AI) is reshaping organizational management practices, bringing new opportunities and challenges to corporate human resource management. This article delves into the potential opportunities AI presents in the areas of recruitment, training, and motivation within human resource management. These are specifically manifested in improving recruitment efficiency and accuracy, optimizing employee training and development, and personalized employee performance management, leading to a fairer and more efficient employee assessment system. However, in the process of integrating AI with human resources, organizations also face a series of transformative challenges. These mainly involve hard challenges related to shifts in models and technological foundations, such as the disruption of traditional management concepts and models, skill gaps, and the need for retraining. There are also soft challenges related to compliance considerations. Based on these findings, we propose three strategies for AI-empowered human resource management aimed at helping organizations better adapt to the changes brought by AI and fully leverage its potential. These strategies are: innovating management concepts to develop human resource strategic planning, strengthening data privacy protection and algorithm transparency, and enhancing employee training to improve AI literacy among employees. The implementation of these strategies is expected to enhance employee understanding, trust, and adoption of AI technology, which in turn will optimize human resource management processes, increase organizational efficiency, and confer a competitive advantage to organizations in the AI era. |
| Keywords: | Artificial Intelligence Technology; Human Resource Strategic Management; Opportunities; Challenges; Strategic |
| DOI: | 10.57237/j.wjmst.2024.03.002 |
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